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Heartloom was launched in 2009 with headquarters in downtown NYC.
The Brand strikes a perfect balance between style and ease as it offers luxurious staples, wardrobe basics and statement pieces that are current and timeless. With its signature laid-back silhouettes, feminine prints and novelty fabrics, Heartloom embodies the modern bohemian spirit. The styling references vintage vibes, made versatile and relevant for today’s It-girls.