At Joah Brown, comfort is at the core and when you feel good, you feel confident and there is nothing sexier than that. They are firm believers that clothes are meant to be comfortable and soft, that rebelling against classic femininity is beautiful, and that one outfit should be able to transition with you from morning to night.
Established in 2014, Joah Brown bridges the gap between comfortable and cool. the line is built around wardrobe staples made in Los Angeles with soft fabrics that will easily transition from studio to street. The style is adaptable and subtly sexy, with a tomboyish flare.
The brand is named after designer and founder, Joah Brown, now a native to the Los Angeles area by way of Pittsburgh, PA. She is inspired by her husband's closet - his oversized flannels, tank tops, joggers and classic cotton tees - as well as by the vintage stores she frequents. Couple that with her passion for leading an active lifestyle and there you'll find the vision behind the brand.
"Throw on one of our tees with a pair of leggings, add a leather jacket and Doc Martens and be ready to walk out the door. The toss some Adidas in the backseat for your evening workout. No gym bag necessary, no change of clothes, no fuss. It's easy, effortless and comfortable." - Joah Brown